GMC, EarthCruiser Announce New Collaboration: Overland News

Changing the future of overlanding

The electric revolution is coming, guys. This collaboration between GMC and EarthCruiser, moves us even closer to seeing electrified vehicles and campers dominating off road. Now rolling out three different electric trucks, including the Canyon AT4X, GMC is ready for this next step of innovation. Plus, EarthCruiser’s steps into the world of EV overlanding have been majorly successful.

We’ve got the best of both worlds in this collaboration between GMC and EarthCruiser. We’re sure you already recognize both companies for their top-tier performance of their overlanding vehicles and campers. As we work towards a more electrified future of overlanding, it’s companies like these – who have earned our trust – that we are most excited to see excel in this new space.

Words from the Brands

“We had an instant connection with EarthCruiser – a leader in the overland community – and their similar vision to accelerate the zero-tailpipe emissions future,” said Josh Tavel, GM executive chief engineer, Battery Electric Trucks. “EarthCruiser products have proven their performance in environments around the world and we’re excited to join them on this next chapter of adventure and exploration.”

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“EarthCruiser designs its vehicles to thrive in the most extreme, toughest environments imaginable.” Said EarthCruiser CEO/Founder Lance Gillies. “From the Australian Outback to the Alaskan wilderness and everywhere in between, an EarthCruiser was made to tackle tough terrain. As we consider the future of overlanding, we are continuing to look toward key technologies like electrification that will help us explore for decades to come.. We’re thrilled to be working with GM’s team of top-tier EV engineers and develop an overland vehicle that’s truly made for, and will define, the future of this industry.”

According to GMC and EarthCruiser,

Brands combine GMC’s world-class reputation for designing and building premium off-road EV trucks and SUVs with EarthCruiser’s proven overland vehicle and global field expertise to create an overlanding upfit solution that is integrated into a GMC HUMMER EV Pickup to allow customers to explore the world in a new way.

Visit GMC.com and earthcruiser.com for more information.

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